On 21-st of September 2013 modeling agency "Winners Models Bulgaria" conducted a beauty contest, named “Woman of Bulgaria 2013” in Sheraton hotel – Sofia, accompanied with charity cause for gathering resourses for children without parental care, living in institutional home “prof. Asen Zlatarov” - Sofia. The moto of this event was “Reach out your hand” and it managed to gather contributors from the bussiness, politics and show bussiness, ready to support the little ones.
Femi Ltd. submited lingerie and swimmimg suits Lizabel® for the participants. The candidats for the title wore it in two of three rounds of the contest.
“Woman of Bulgaria 2013” became Desislava Ilcheva. Second and third are Elena Encheva and Marina Borisova. Part of awards for the winners were provided from Femi Ltd from it`s Lizabel® 2013 lingerie collection .